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Apparel and accessories

Luxury labels fail to truly engage social followers during digital fashion weeks: Fashionbi

September 9, 2020

Dior's new 2021 cruise look is inspired by the southern Italian region of Puglia. Image credit: Dior Dior's new 2021 cruise show was watched by thousands during a livestream. Image credit: Dior

 

When the coronavirus pandemic suddenly and swiftly halted business as usual, it also upended the traditional and venerable fashion calendar — forcing major fashion weeks to go to digital.

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