Research
April 2, 2020
COVID-19: Consumer Trends by Generation & Geography from Yotpo explores consumer behavior during the pandemic. Image courtesy of Yotpo
By Dianna Dilworth
Consumers are focused on buying essentials right now and most purchases are being made online as people around the globe respect lockdown orders amid the coronavirus pandemic.
{"ct":"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","iv":"eaaa2c6113cb0d5b38c4103730b79312","s":"7502f4d0d2730cf5"}
Share your thoughts. Click here