Marketing
December 23, 2016
Valentino's Christmas tree in the Palazzo Mignanelli, Rome
By Staff reports
Trimming Christmas trees found in retailer and hotel lobbies has become a favorite pastime for luxury brand marketers.
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","iv":"ac43b765c141116ae5e1aca4e796021c","s":"1077f98f25e28d85"}
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