Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Marketing

Luxury cannot afford to ignore consumers of color

February 27, 2018

Black consumers have outsized influence on a number of categories. Image credit: Marc Jacobs, fall/winter 2017

 

African-American consumers represent a significant consumer base for luxury categories such as fragrances and watches, according to new data from Nielsen.

To read the entire article, please subscribe or