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Dec. 31, 2024
  1. Saks Global completes Neiman Marcus acquisition
  2. Veuve Clicquot talks Champagne etiquette in digital content
  3. The art of subtlety: ‘Solving’ the luxury market’s slump
  4. Kimpton Hotels to unveil hotel, branded residences in Mexico
  5. The 1916 Company invests in jewelry vertical  
  6. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  7. Maserati unleashes anniversary activations worldwide
  8. Swarovski aims at top markets with fall/winter campaign
  9. Rejection of Cult Gaia handbag design points to high evidentiary bar for trade dress protection
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
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Marketing

Luxury brands think pink for breast cancer awareness

October 12, 2018

Ritz Carlton Pink Cupcakes Image courtesy of Ritz-Carlton

 

By Sarah Ramirez

To commemorate Breast Cancer Awareness Month, luxury brands across different sectors are turning to storytelling and special events to shed light on the disease and support research efforts.

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  1. Saks Global completes Neiman Marcus acquisition
  2. Veuve Clicquot talks Champagne etiquette in digital content
  3. The art of subtlety: ‘Solving’ the luxury market’s slump
  4. Kimpton Hotels to unveil hotel, branded residences in Mexico
  5. The 1916 Company invests in jewelry vertical  
  6. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  7. Maserati unleashes anniversary activations worldwide
  8. Swarovski aims at top markets with fall/winter campaign
  9. Rejection of Cult Gaia handbag design points to high evidentiary bar for trade dress protection
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
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RECENT ARTICLES
Kimpton Hotels to unveil hotel, branded residences in Mexico
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Veuve Clicquot talks Champagne etiquette in digital content
The art of subtlety: ‘Solving’ the luxury market’s slump
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