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Nov. 13, 2024
  1. Diageo launches new division for luxury brands, experiences
  2. Artist Esther Mahlangu to debut new work at SCOPE Art Show’s 2024 Miami edition
  3. Rolls-Royce brings new showroom to Abu Dhabi
  4. Nearly 40pc of fashion execs foresee industry conditions worsening in 2025: McKinsey
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  8. Manolo Blahnik opens first Shanghai store
  9. Bridging the generational divide in luxury fashion
  10. Marina Bay Sands goes ‘Above Beyond' with multimillion-dollar rebrand
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Sports

Luxury brands stake claim in Super Bowl LVII

February 14, 2023

From fashion and beauty, to auto and tech, luxury players managed to break through the noise for this year’s ad lineup, culminating in the claiming of Tiffany and Co.'s Vince Lombardi Trophy. Image credit: Tiffany & Co. U.S. jeweler Tiffany & Co. has handcrafted the Vince Lombardi Trophy since 1966. Image credit: Tiffany & Co.

 

By Amirah Keaton

From the commercials to custom halftime outfits to the culminating prize, luxury players managed to break through the noise of the Super Bowl 2023 showcase from all angles.

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  1. Diageo launches new division for luxury brands, experiences
  2. Artist Esther Mahlangu to debut new work at SCOPE Art Show’s 2024 Miami edition
  3. Rolls-Royce brings new showroom to Abu Dhabi
  4. Nearly 40pc of fashion execs foresee industry conditions worsening in 2025: McKinsey
  5. Loro Piana, Harrods celebrate holidays
  6. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Manolo Blahnik opens first Shanghai store
  9. Bridging the generational divide in luxury fashion
  10. Marina Bay Sands goes ‘Above Beyond' with multimillion-dollar rebrand
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Diageo launches new division for luxury brands, experiences
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Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
Rolls-Royce brings new showroom to Abu Dhabi
Loro Piana, Harrods celebrate holidays