Marketing
July 20, 2021
“The Veuve Clicquot Tales” centers on the life of Madame Clicquot. Image credit: LVMH
By Katie Tamola
When it comes to reaching affluent consumers in 2021, many luxury brands have recognized the benefits of audio.
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","iv":"37f80823dcd8cc83b21cdba7e29f5769","s":"ffce0117d5e582aa"}
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