Internet
October 20, 2010
By Peter Finocchiaro
Luxury marketers are missing valuable opportunities by failing to promote their brands vigorously through the rich-media canvas of online video, according to Forrester Research.
{"ct":"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","iv":"3bc62800ad52ae9bf0af8ffbd61cf532","s":"df137b8d6d77304e"}
Share your thoughts. Click here