Marketing
February 3, 2021
Louis Vuitton men’s SS21 digital campaign. Image credit: Louis Vuitton
By Nora Howe
While platforms such as Instagram and Facebook have been deemed critical channels for brand development, luxury fashion brands should not overlook the effective marketing opportunities presented by networking site LinkedIn.
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","iv":"b0a6a91505dc0312942b7aaee671d97a","s":"25e65bbad675bb07"}
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