Marketing
December 20, 2017
Gucci is one of the most prolific users of email, juxtaposing arresting imagery with colorful product. Image credit: Gucci
By Brielle Jaekel
Luxury brands are leaving potential conversions on the table by not embracing email marketing campaigns, which can see significant returns despite its outdated perception.
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","iv":"bc6ec20be9168342927691b8ff179730","s":"0e3a7d3bcf7e4a7c"}
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