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Feb. 21, 2025
  1. Off the Cuff: A Q&A with 1508 London's Leo Bertacchini
  2. Veuve Clicquot debuts après-ski activations
  3. Cartier opens boutique at LAX
  4. ‘Hoteliers around the world are shifting their focus to define their wellness strategies’: Accor
  5. Annual sales at OTB Group down 3pc
  6. Mercedes-Benz paves path forward amid rocky earnings round
  7. The future of successful luxury brand collaborations
  8. Luxury Unfiltered: Debunking the myths of luxury brand storytelling
  9. Range Rover inaugurates new lifestyle venture in London
  10. Baccarat debuts global store refresh at South Coast Plaza
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Luxury Memo special report

Luxury brand affinity and loyalty: Luxury Memo special report

December 22, 2017

Nordstrom Rewards' 9.9 million members demonstrates consumer interest in loyalty programs. Image credit: Nordstrom

 

By Jen King

Emotion-fueled brand loyalty is a driving factor of purchase decisions, but are luxury businesses leveraging consumers’ affinity and fervent fandom effectively?

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  1. Off the Cuff: A Q&A with 1508 London's Leo Bertacchini
  2. Veuve Clicquot debuts après-ski activations
  3. Cartier opens boutique at LAX
  4. ‘Hoteliers around the world are shifting their focus to define their wellness strategies’: Accor
  5. Annual sales at OTB Group down 3pc
  6. Mercedes-Benz paves path forward amid rocky earnings round
  7. The future of successful luxury brand collaborations
  8. Luxury Unfiltered: Debunking the myths of luxury brand storytelling
  9. Range Rover inaugurates new lifestyle venture in London
  10. Baccarat debuts global store refresh at South Coast Plaza
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Follow @LuxuryDaily for the latest in luxury news
Off the Cuff: A Q&A with 1508 London’s Leo Bertacchini
Mercedes-Benz paves path forward amid rocky earnings round
Veuve Clicquot debuts après-ski activations
Annual sales at OTB Group down 3pc
Range Rover inaugurates new lifestyle venture in London



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Follow @LuxuryDaily for the latest in luxury news
Off the Cuff: A Q&A with 1508 London’s Leo Bertacchini
Mercedes-Benz paves path forward amid rocky earnings round

Veuve Clicquot debuts après-ski activations
Annual sales at OTB Group down 3pc
Range Rover inaugurates new lifestyle venture in London