French fashion house Louis Vuitton is engaging consumers and driving traffic to its Web site with a vivid and cinematic video advertisement that the brand has placed before certain television programming on the video-streaming site Hulu.
The video, titled “Journeys Core Values” was directed by acclaimed director Wong Kar Wai and features sumptuous imagery and subtle Louis Vuitton branding. Consumers can click through from the ad to Louis Vuitton’s Web site.
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1JgkIEl+z\/LMaLa2n3j+zsudo05FfP2Dd0NQ77yJF7w81VvyqPVWwXamcRFo+\/\/kQz86gwU4xOwsFFAN4a2eHjokRVy9Om3lzEqn5ef+TayGh5du1h48xUeHaLtKz8wqH39rBKqMmU3Jeoi1ouH248HVbuPsi5c6Zj6XPzRMo3UR\/jkXRByY32t8onykQhge\/rXMYfXoYskXor9PY4vDNPkmGava09n9yr7t3iqUnMwKaoKzIUUsDwqQMGrQqPp2VwN1e0bEIpIAljEbCmESEUqgx91gIjkpAV1jSFErrl32R0ySEW1b5i7PXjo7KpRHPuZD7DsGhoxQLdgeZ2Rbkdx9igkourdgZcyFzqHpeStZ8YHFDXgNqM2uUSHgBebQfiIlU8hUgOzDxMXgLaElayyqL+s6xaCaY1j95jPZOH5qDfqPwFHzGeTW1iUMr2pgkmTWklbbbYqyKVMjEe4bKZEgZLpzu5EaZquW7pfNEt\/I0k7Q3kQHBzqMc+kS87xBchV\/vTYEwztkcXury6CVSzvXNzVMuRqZVgmMWp14VArnlyaRq4PzsK5Tv1udsPNhpp0NlWSJjjb8IhqujXMKzhN\/CEcOOi01EFSi2gM812gRcQ5p9ZCnFeHd2EYOY37EOeoVXEike6eqkCJ6sZpvqlUrgANmH9IvwRy5JEulwpoL2BWZi9TYs78SnYVC\/OANhkX+bWmbsNmizh1yg9R5d9l+GtS82QQy043vye6+tlB6HH4TCpF4r4WsjVa7o1PmjPjapWgiHGt1CrmWQrptyLca3wGAYL93NXQVXzcKxiXVymFsZu5crfWwxASDqgqiYEmLSSFfesPWcl0CCs+1GQsYeU5nsTnr56Hkuz5lei9Yg0ZRP8US+tvl3cYLSb8raoevwu8+4JkxKYpCQOJ\/x7frVXWhJp7hNuJubSsJN8SACBntWtDkJJgl2CNKCnBtYqFbUN1rkR3\/trlXLq34mEvZ78o4xMssYeF2muYNu1hkcOWbDU9T6ByEz5p2b+0U+JhY1dl7kazpI2uoJtNaAFDLEZDVjIuNA3S4o7bsmw0xCCD2sCp7AywpumJTOWI0ZwiNg2i5ti\/3sJ+gLNmyCaS4BlxOSsZE6NCCWDU+w+jYet\/Ulx5MiAFZ+35v9kK55RlQFFRG+Pfcnb8KKi4nThwAGafn6nBWIPWLGaBTj\/zoHYZB8L6JzXepTXjXBmfTAuXBp32tPX7pehxvHGkqfHR626SjkDx2YRmsNGJiQkDZDPHyPBitg+lldRi2j0uHg09kkb0EtL6fy0boVjBnZnRhkNnWNX2hRBCq6tidBBNiZryTrbAM\/BawLXyy75jm2AT+qErz1GR23y1yELDeah9EXJxDnTHifWQN\/6PYzOHtlPQXMYUIOCwsoCZ82soThzXIZNLWfDB473\/XsVnb6EcL5lxJxR7uukIStmQbIqwoszRus\/tXrFGv9wRsm8ouFeFxN99jpCqzR9G5nQueI+fWmPD5Knm+3IYlSowkq4CRFqe8rzjnpkKrg2LDt0+6191WpHHBdD9ZhsEKI8m5SXNO+GNdBkmsE\/v3xl4uMa3f9VGpM3k8NnThZTyo3dJoPKE8v7dl1Rj+WYFrCkoMLmtbA+O9BAlGgI1Tdbtlto1S4BXI15Vnlowbtf8KWh9HYFuBvV2sDifkC\/EuAGKxKzf5zPG01Pyi8dLH\/SbIbVOyDFW9v18f4G8sR7A08uTRIZj\/6eq0GX0XWrQOk7tfifBPTd+xdm1rWd8nz7wp0TznJE2gN7t+LwqRgHSLZTtX8H8B9ZiPELrkn0JtpH7rZbjiwEIaZp3YhdyZGCB1uDTICMDbem\/uKvZZQt8wUO1296S2qT3v7vWS1+nYLtsWSBB8gpc9odcuKtfymDINp77nHfYU35mL8cwvKiUc7JNKPDgj2atFHMc36ly5Sh3RrdCdVmYNlyZXL+hXImquhcaDeH54WT4owdNpYJfh9DjrDyR3ZK2Vy2Wgv6bqwmWW6D1M7\/QHLSuF\/8gR\/vLx7nNOAB7EOtlVYDxOcr6gyxcZ4SKbMeaerEtNF9rokKe41vjZCHTHsvpoIfOpNcrKQUm08KzHG\/MIRyMRGgMEjSsBl6KbGzYEMwyocMf0VDlt4GVEMgSe7xX7uhg+cVTbjXD7pp8yOGGPWyJUUex6gHV2kLIW+CtKt\/H439K9DZnC\/kvnp4cEFCS8qps6QrDga8\/03wIXHuyTbL7CatZRBHii3V6XGdfitEQ4Mh7SRvEZG8KqxYyDtu1nL571uk8ayrykRooQ7h1gUqAF3EvgItWsjiDY\/0ETbb+vPqllYrGip3wHGzh0aVBvPmUNzjXv4IG45J6qKTL5gzWEwAAgR0ULug+fA4CDVtA9Zpxxxz+fgmF1mwSrCyUX2qQhHjOVq7tZi21wJmqG8DBUvsP9pErCFqz7Ba1PzglOKUu0zHjFXDc1qR+5kaZQ6z2bbaeSKP43JgLWvBvGEd5urKtyTwNbz5Tn7l+Cc3OT1Djr7YBb5O9hKhZ9Zzs\/QXpSJjtvMHz\/qBLOOu43+5dkaScSGJMP9dCLxnLkzK06Wm7nRcvf5v+dzAWEV1+\/ReBvMEMquIV\/RvIFc22IUImOFE3HAcVLXqSFq0\/Ap8MtW2JpCaPfGDcVqGwG5\/8UP18vzkQ0aJq43V0UbFhw0xW1f5yN9h4r5CMuYdefaNzlWHcNbSlnKImmidISC\/sUGCOoALRnk5sTvWR+4yxiBXuC4UeYRXLLllp1ZeKVJTsAIZiPVpYHmIUHyrWGq053D93BU5lx3O78g08pS7g\/qOJHwiR68xXAkzfbIiZ7CTUhC+QnggrkqxpiSeSOxUhjtJnY9xdkcjvBe7dm+dlrgRkmqVHqYR9gRNtDPajZxGatkBKvxUSJAgJ8YSjRLJWNn4eIklGXhWGdrdI0CKTbqPOK5mFB5kGmoe49a5xg0XP2u\/4Re4ejlniq3vAHq7hIxnPococUYfz6D0xIQSi1OgGej7gHLVM22ZBTRLvbdcwQGivzx8laC5LYDW8mh066C3KSIsbydlvJD4OVBQJOL79K2xGGBhuoYjVTUQ8Ztz91baNyf0UoLeyt7W8pBBGDKRmZOitBeaV4RgaEmCCsIWThz9GpancMSlgOcJX4rqxsnLsNrvI3C9ve7YuxL04cFYYdsH9tEW0QPJpGYHD5XWQs41\/BdKIHyKjhBBd2\/45lHglR\/usz4wz2BYaf9YF691picVc\/R0PHGgRJyaykr7dve\/D6QA5hqYCPv1bv61diPmQuEIM9Li3c0zQHr9EV1\/hPIxRF\/F8M\/HlQADbVxhpznj3XsWSIHWzF4ApbxPdtg7FVr6EaL4v5vQXHf6ltkYga8sn\/C9\/9WPzqBTeFq6R6X2KDcZrb1vbZCefqFohXZCj4TZwgj4ETPYhAUt2OqngvR\/BhZkYDm68d8oddfP2t983Q0zhuxtCGNZTR\/7M65LQ1BjjaagtywIww+aBU3wiZdj1qO7laFVCnmmqczVaccD1tvh3K4bdFgTuk1cWvBw0rat8oHQ28fkkTeak2s0we7i8e\/sB3cnMHetp0QIoEBWTvpKc7\/Qb5BC90REXVFRCmwgztgaGhvP7I351I1m4GXN3aniAWVKiy8129RpDBTj5f2hPuCUQAPtuJ00bxxomx2nz\/H4OUb92R092\/\/Obwfri7O8wA9lVC1z7SqjDkVMOL7DS8nO0P++os\/uJKwHdkuB5xv6nRrSc9\/xgFo79dti5ueAioHLCtj9zgFJk5OkgNH4icINCLXMLm850b6QXIepVjX6NCDlWMXvVrAQ3\/IBcKZb\/D+sO1sdM3EcCojp1+mmklKKW68q\/NssjXvxK85s2fRnV7YyRsMQ4mt3GcmKXXtkfONrHQ2VW6gPHWZePP8KPiw8mUdcdmo4cvQ63wCs7GPO0GvKWz1AusQoLryplkHsLLWMrNaJklX+AGnGDQNjqYJKPBE1SkRQMhMymAydrsTUTlYx5pkxJ\/g81yLAaMKFlCTnfQX2PjwfTLdUVpTQBdA\/BtOP2nhKU\/7tKAZLnTWo9c2ifwg5AIlsx0lSHlNoUCtLfI2T2VuRn\/yTM0gtAZ9Slm4GQ4dDgzDSmSZCo4hdWBoG1HY6pl\/1XGczWKguo8ke6SOEDyGvNGJssmWizSP1602hixeYokWVexi92+VcRtHxZay8W\/okdN0+DwX\/Y1dWaz6Grda08jeJTqzO2Za\/nEBzc1BLFT9e83DrYz+2JGD3CIBGgvT6Ie0v6qnoFVoVyw9w0h20dKEInR21wV0j9zAP9g1Kmpnwxfat6fV18HAwJWg7wiI8cXUk71sulh+2arEZVRA89WwSbc0jTIeowSpE4l+0REfz9liGlNxubslhF7xk\/J7SyD9lrYSwOHUxhNdXQrIzRs7A7LxfiITgzTJQymxRDpXggvfYpjkNNFUW8a5l05m1dtrQJGmezOq1IcI3k8MQ7vjRVs9dK4rTOY2JC25q5FAIJIhj3w01T\/Qy7uOBSLnDgYzkpS+Jgygxk\/rRJ\/YJNZtUhoAKp0OZruzMRt93uNpTakkIoJDc0DUAd9f+L4OnSvHdVRW8h6ODYtXpwUD39GyANKnxYZw0jVuh3tmuhwjCyMJNbZ7Aeq6o6X6aY8rmSHUqTvN20sKQyVdvmDdhCo1FSqIx27X6Ygao1D7DjlaEm423ncXEpxAYmRZIIJoXR0uF\/tAwO10qgw4vPGDDGKq4mxvesrXWiJ5GaLhTk6OldLra9bzJE\/f+tWJ2y+ACK0kaBg7LtHbXynZ7LZnYwEZkfodCEsWkvf9zSRZbtLLx6po7cg\/PQrPhT6ui+t0uPoWMspJPY0Gcw6tv6xHnUVWVaVjMtGtdg8tYUqDhOUcngFPJ+G4LSOnH1E7XzakQESpYxvBmmt5IB71W+iB+MK6IKx\/KcHuUwYWmZQXalz7Aa7CVe0yprYCntHhhFheP12fcXb2wuGkbaK221cNp+386xQhIHlAbE7tXD\/eSqqWNJtOhP0OlxTcrGyoKZspLC2vSUwrWiLNdbxzfYOCgwiCy5inYlxTZDxrVbHbZsruNjqdkL60jc\/lUM0WoovU5Lu+yO3AIiWUcodr2z1nWpolC18zfPQb1P81QpekdnwwwpZMeU2t9RSS1A\/zlXCVbvvWnv2zCbwzJyUYZkGzPqNMrOhy9Kqoa9mZqXr5z1clrwLbrPhGwAnOIi+bYrh4l87SeWVAeNcEhL\/vBHJp9fHmi32p9U847h8FIcd8mOdtlaErcSWHhLULjp\/vtbC9txVqfmJ\/IS3BAB9YhzRyyHxD2s6MxOumoM3TY73DxG9MMV9fXDBA8X4aD6QUp4vTqFHuOUcyn1pisx3XexC8kr0t87hyZSma8GoeChb9088wGx6TW96PiS08QIdhJNn3jEy7UiMA9YdAvMtdFwyzglve\/AkHeVDSgaWnQkqpMTeSav61Kp2GBmc7OSPy3V21rQGnPm8ir00DiWttc8cBbQIeFghTDS1UHa2ohIslTd\/uzchfOIEdX4SKskqdSHHH9bUyT0zRq+pUFoVzvg8byX28EjhBC7MKVZPGP6PpYN+iPLvnct7s3\/TrrotVISepm7R9FpOiJtxLQ7nD+JW4TO\/teExxmRrXsxL2azdxi4Xq\/w+2\/GOjY5\/oJgpxWPNayc8d2QEUiMyH7\/bFQO713hBXg+8zda7BDlRjjbdcBw+rBWSxUrQrzVPbzOC\/UkMI1HE7m+KaBReK0TrL+jLtiiLeo9mtUEducLBB9J5q1W24RZDmy1e2AdzNbhCwRtxFBOmWRq9sqXY4Alj+FRZ\/7o8i\/q9g0+Dk3\/iRJoqSbh1p\/oKe6qDxW3uaRHg\/eKv7e262584x9A1\/ZmqIjbuUkvc851wo7GFCEsv74GjklOjlQmOvMSbZ6PblimGOsY82Ok3ItZH4zFbOWarb43OwEJer1NgUUFPbqldDAeEdqmBrzc1u327yYRqqhaFNjymX8VZb9uvGWSayBEPdb8DvBnXfE+wciJvX\/8ReejaJJ0At2iHAQfLmIofxMq\/jQKs9+CLqs2t8bPTOjfAxdraAFARzN\/VEPPbPwURxE0H9gVPovljPADZxo4t0D95C8E+rpe+1PJo1ON6XJrHFxFssrbvZVe7cSdLPhYzGEL6RURW9VlXq5iLdR+g28SQmbhLl9NyGEv\/egi0fJCDLLi8+VGs7enEAPUgW1Wq\/W83Jnn70OJJ3nS2Vl06LUzgaqKGF+XDgqdrY2vvRaITbS8V93BiifN7TCFYZsvmr\/6aMxNoiJbudBP6oOKsRnjfDTcJbo+DVwqIn1JbZ57gZgfBijrf937VW7QcRaR+3WYCZzPhdpFaudm7EnukG1slZyI9siz83Bt89IgioTrkHv6LLHgfgpCIJE+dntKY57FrhT0LrqCQs7WNsnwCWopCZu3SXXrGitX2N\/0MMTtl57sQqwJApNxuFd0kfz+0B+Gq8IcKTyUGzDqjAeiYuwHc4\/+2FOXLZ3PtaOrICfWiGK88fvt9tGgjreyyIprFkEFB2EorIY8bDT0EvxpBADZcLh0jweax83ldCs0c3wIx82dKP+rbrQP0Y\/oQhJTNhuhWeG9GpI1qn7rpJ2vhsj3VQcSOWv9SDVDjdbB82Ao6GEbJdbcZEyqZlxZZ2qr46BlIIij7d52lMJ\/AEf85VC5rJ1GagmS4hmKlZNgtx2NjQ7cy\/OqIdAcKKFEe2ZnxUsoNlr5CIEYMJ+gRQyyEyNrxpG+gKi4qfBVV8\/r4KKis0euwkt92MCNExMCxhhutr1FC4OHc\/OHSvEx36TomjSzKDiGSTjtutE1xyj5FHK6J4SeqjvDnBNqv9Jb4b7+M51xZKAzRH7boV1dZa2PRUWQKinZ9PcjR3K3Su7h1qoGwRU3fRfEqptOkodKAkafTuvyJd9ca0DapLSS9Yi1UeDO4OZ2l5uXZ+TijicaxM2eg06zMdhJzMhYoCM+O+Ro\/zIMRVDDiuwgAm5rSoo7fKmVfX9ztC\/aQdhdWUepO38Ib2c3dTa0gB9F8cDZ9gzitfQREGB96NcDeMlMCg2kAnts25bpc9V+eaWSUbYL7Qi+yX5+Kp60W\/XxljUaqKpLM4zwwun7YGNc44CjBI7zrJyWqLtllqjfIcpyXQKBBd+BTyj5xQyJCvkVLR0BPbtrKq7WLWXR8mj2KxMR+nJbgmGZBMB3VgGqeqx92sjrBbFXnS7TmXlfs4L9bXySXhaTjKAsbxnS6ACXZoz0D7\/qhB3THWpd8nzn4UsXlQzMGqB61ufE2e9Xjr9GDQ+DiZMwvxAwcvGX0g2Q\/fVEUM5IUmXEAXM4ufHDETq7bFQVWvn6Lza72z91TA8POr4syvd\/XxOHlItPaf","iv":"fc055c3559f1f344c8d88cc3d8be5537","s":"47c0714467213af7"}