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June 6, 2025
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Apparel and accessories

Louis Vuitton launches new menswear campaign, global pop-up series

January 5, 2024

More than 50 pop-up stores will surface around the globe, starting today. Image credit: Louis Vuitton Centering the men's spring/summer 2024 collection, more than 50 pop-up concepts from Louis Vuitton will go live around the globe, starting today. Image courtesy of Louis Vuitton

 

By Zach James

American basketball player LeBron James is helping market French fashion house Louis Vuitton's men's spring/summer 2024 collection as it rolls out in-store.

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  1. Dior confirms Jonathan Anderson as sole creative director
  2. Roberto Coin brings in Hollywood heavyweight for global campaign
  3. BMW renews Atlanta Fashion Week sponsorship
  4. Saks dedicates flagship windows to ‘And Just Like That...’ display
  5. Inside Chanel celebrates 100 years of its signature N°5
  6. Ferrari introduces new dealership design
  7. Four Seasons Yachts previews Marina Day experiences
  8. 71pc of CMOs plan to invest more than $10M in AI through 2028: BCG
  9. David Yurman continues Pride Month partnership with The Trevor Project
  10. Vacheron Constantin opens flagship in Seoul
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