Multichannel
October 17, 2012
By Rimma Kats
NEW YORK – A L’Oreal executive at the Luxury Interactive 2012 conference said that personalization is the key component in driving that one-on-one experience.
{"ct":"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","iv":"aafa7a81bb5ee2e35d3695ab1542b40f","s":"2525ad55d9d5b85d"}
Share your thoughts. Click here