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Apparel and accessories

Longchamp trots out Kendall Jenner for first campaign as brand ambassador

May 18, 2018

Lonchamp's latest campaign features Kendall Jenner and a horse. Image credit: Longchamp

 

By Danny Parisi

For its first major campaign with new ambassador Kendall Jenner, French fashion label Longchamp has created a slightly surreal short film starring the popular influencer.

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  1. Christofle spotlights two centuries of innovation at Paris' Musée des Arts Décoratifs
  2. Dior welcomes first beauty boutique in North America
  3. Luxury brands losing ground with younger audiences: Bain
  4. ‘Shifting consumer mindsets are set to enable longer-term premiumization’: report
  5. Lexus logs 25 years of 'December to Remember'
  6. Kering launches Generation Award X Jewelry to support sustainable design
  7. Gucci channels spirit of giving
  8. Trinity Investments acquires The Standard, London
  9. Kering slots new CEOs in at Saint Laurent, Balenciaga
  10. Vestiaire Collective partners with influencers to combat fast fashion
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