Research
October 4, 2024
Walpole's State of London Luxury 2024 report includes an analysis of how brands stand to benefit from guests' connections to the city’s strong cultural landscape. Image credit: Walpole
By Amirah Keaton
A new report from British luxury trade association Walpole shares that 95 percent of luxury labels recognize that an association with art and culture is vital to the health of their brand identity.
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","iv":"6653eb7051ef30ce5addd4bb0021ff7d","s":"d908ba28a37d2c50"}
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