Software and technology
November 4, 2021
As social shopping continues to accelerate, livestreaming events are becoming an integral part of this transactional channel. Image credit: Alibaba
By Nora Howe
The COVID-19 pandemic has accelerated the growth of livestreaming around the globe, after it first gained popularity among China’s highly digitalized society in 2016.
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","iv":"2d385a2e68b8613d216de87d4054f5e3","s":"1e58e2d43ba071bd"}
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