Software and technology
November 4, 2021
As social shopping continues to accelerate, livestreaming events are becoming an integral part of this transactional channel. Image credit: Alibaba
By Nora Howe
The COVID-19 pandemic has accelerated the growth of livestreaming around the globe, after it first gained popularity among China’s highly digitalized society in 2016.
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","iv":"3356a6f0333ce04dbcb5c6cd5737d379","s":"87b6212d636f5f99"}
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