Toyota-owned automaker Lexus is strengthening its long game and attracting young male athletes by sponsoring golf star Jason Day via social media marketing.
Australian-born Mr. Day will debut the sponsorship at the 2011 U.S. Open Championships June 16-19. The golfer will join other Lexus sponsors including Nick Watney, Natalie Gulbis, Charles Howell III, Annika Sorenstam, Peter Jacobsen, Mark O’Meara, Raymond Floyd, Johnny Miller and Mark Pfeil.
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Ow0jidtkiYRcHAivxE64cqDq1qcVG5brIx9t8cp9D3Pt1t2oXJcaIrkQRzVxOAekvoksmM2Ej232WXTG\/evxdoecOFo2X278n4v595KFQ01XBz+xnLFeY2\/rEmpz5sb7HiQcD7zMcT4SRPVmYKVb8r94Dwr8Wsvd7FX2jiJFdic\/WYEXpIFBwcdzHsBv066RS31K3wpi0\/HL0qWz0yRHMRjKllFs4FDKL5BR5fbYo56JvOD1OfoiJLuPJTzFEUACj3jZZblP9cJOoA8zuyA4hg0V4qeZCblzwIfJ\/UdFrC6hf0XNnMZ6omeIkNMX79dFHJuo1A7O+ZQ1wzGMI1uIiES4gjHQ9d3CJY1OFxb1wWxWPMS6pZ9UgPRWERxTlMJq97KDx9l3GHLHQ6PxICkCuFtiBLg+lX3THJFTEXKesrqKysml3hqTWjxol7lUBApe9oSsD5G6DGoLT+8\/470ywAlhxKlVyNT3OFY4jvr\/jUGocadMclsBZHdXD1XCMOJI3O8y\/RnDO0Otg1sSpEPEa7u4vJXID2rsP66N2aCy++m6tBEpTT41u5KDy20u4udLZOJ03+5p74rsggA708gLdraBkzuMfOEMJlr7+AT7wpYW1PQh2CWKDOnaaH613G2sDwgEF1yDcluby3itKPJZjggmhmsP5OfXwY\/mCSZ0x9GS8lK\/y9Nzr5dLU0xWmq3QyI3JxnxfEjbUM\/oi2Iob6DZpXgJwDtZMhAk2gsNJzGIrLPMR1BzAToLFiRohrwD9z27fJ48\/AksIRPeTU49iAEmGeS8i25IdppEPI1fU+t5dw5dx2vRiv58ZzUBayRvRZweJAq5n087p5zBaqCvEtmXStiu9WmoT4u1Hqq95mlzCqif1F0+RZvvfmu5u+Agvv\/VRUXqbnwO\/r6LWRl+pBW0jiuHMMv7RHc7tsuPgqDIwiCAVDju4XkGJRiIyXb+2llpJiYAAGr3mOqx5CDaReUay4lKuISGviGYnpQK4F9\/NZqWNWUtPUOX5VqtD3\/XThpuSQk7zNkx9TEj6JHBlRX5CPndei5TcH22QHpAGyb2l+xNds028KPJBdW75nlpYKteChVhtyErymVHvVXNaQF8XfczHm7CyJYCEEpSatKYTxNUICneu3W6pcAf1Rbg7GdQJXPOxfFgmRzq5Nbbs7Y1BXF8CSAZ\/AApptliAJU242CQumxiUu2HhGVAOB+jyKoU+B2H+f37i22hzBLYBY2Ygv+d2WyrTg7cSOvlj8ZoPZJkuzBwp8Q2X8jV0b7mXyMy3I9rtIyirdPz2VOM1HduB54F+MXlmu+SXH+uQPvAkRH+2b0W389S6uhb5S1xnL\/W3vwNymrTVxplM406bJCE90ovH1w+2s36zyub+1e2a120KkRwedDl4b411+fXhaNtaHZPr037LLIdqYi3JQFlqMD8RgBpDCgM6Kmhw\/WRtDwif7HzHETGmod\/EhjXdVBHOo\/Pu5RCMr3dJUL9HSNMDePSHsK4v1vce5ZSWmYj6uSYUZV8SJOATqJBT3+En\/tZEslIV8bzUTt8jRmZP\/nQsErFE+QID9MOcOmhnb8N008xz5cfR7BrmhufoW7qgkzD++tFTo8q7owvN2UDm3dgHsDBiiY1JC+BuUSxWL1KJ07Tp75F5dVyEUKDdI5Tr5DiveltQn7vWl2OidqJsNdjLtVlFzdfYGQHufEjDFES9lu3YErcNKWjWIWFTGNvqfnWe5knCRFcsALrSmokUlF2yu+m7aEiHtrFqn1O26UxP9o16DcQ4vxMdJ4E\/DITCR20QZbTzFGuBw+0q4xC\/xLYoFYzEBs3RRWxD7Tn5gYT7F0q35T3zP7DA\/ZhB2L84ztU\/t8jmE+ldoZXjIdVmXz6ZNRFyDzjYGtwaOsziF3AuTbUfEPtEPp1ZNc3ZM57hbiD8owTCtgPAo4CCnszhRw7D57uPXKEqe4CpMWG36s9arNb6YAbOBtKugt2tBvKBDTOzP+ouXZUmtA4LMJZ9tAMWRPgAKgbuqUWSXrDGBqzkBwvVnJ\/SFrqEZ6f4ereC2HBbMhwRUluQlH6Ry7i9\/zKnrkK8BQG0yR3DPxAZgEpyWZ6OXQtNS\/lHEfmKSK9utYq01rzb48sb\/IckW4rNSFCaiZTI2RrFA1CEcSpKRbNn+XNFROy+TARqEfqPofRMrCBRXKjWYRf8UOZ9EbIRmgIzyyJd0+QtHM2N9pDWSJWA==","iv":"41ae09f99ff239a39027aa08fa4085df","s":"787f7f4b76743e57"}