Mobile
February 14, 2012
By Kayla Hutzler
Toyota Corp.’s Lexus is using mobile banner ads to access The Wall Street Journal’s affluent reader base to promote its new 2013 GS model.
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","iv":"809cf9bcc92a631c0e1e02823c76413e","s":"b8f54089cc2d8b9e"}
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