Mobile
August 16, 2012
By Tricia Carr
Toyota Corp.’s Lexus is adding mobile to its multichannel 2013 ES 350 push with a model-specific iPad application that lets consumers test driving functions and compare the vehicle with competing brands.
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","iv":"431a2b195e6442ea3454f96cfa8fe139","s":"0cd4fbd012bf8833"}
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