Research
June 22, 2020
The top 5 percent of brands on Forrester's CX report. Image courtesy of Forrester
By Dianna Dilworth
Automakers and retailers were held by market researcher Forrester as the luxury sectors delivering good customer experiences, which consists of consistently meeting customers' needs, hitting the right emotional notes and even having the goodwill among customers to forgive mistakes.
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","iv":"a4190069463368436d4bbd182ed3b736","s":"8872e3f13718a55b"}
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