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Research

Lexus and Sephora lead among luxury brands on Forrester’s CX report

June 22, 2020

The top 5% of brands on Forrester's CX report. Image courtesy of Forrester The top 5 percent of brands on Forrester's CX report. Image courtesy of Forrester

 

Automakers and retailers were held by market researcher Forrester as the luxury sectors delivering good customer experiences, which consists of consistently meeting customers' needs, hitting the right emotional notes and even having the goodwill among customers to forgive mistakes.

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