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Nov. 17, 2024
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Out of home

Lexus ditches wheels for new type vehicle

June 25, 2015

Lexus' Hoverboard Lexus' Hoverboard

 

By Nancy Buckley

Toyota Corp.’s Lexus is continuing its “Amazing in Motion” campaign by bringing science fiction alive with a new type of vehicle – a hoverboard.

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  1. Leading with pedigree, Range Rover promotes plug-in SUV
  2. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  3. Dolce & Gabbana introduces advent calendar this season
  4. Versace signs NBA player Alexandre Sarr
  5. In Geneva, Christie’s records new high with Aga Khan emerald
  6. Off the Cuff: A Q&A with Vestiaire Collective's Samina Virk
  7. How luxury brands can win Gen Z and millennial shoppers
  8. Fortnum & Mason debuts Christmas window collaboration with Edinas Paper
  9. Viceroy Hotels debuts narrative-driven brand identity
  10. Luxury haircare market to reach $31.5B in revenue by 2027: report
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