Marketing
September 26, 2019
Store teams are at the forefront of the customer experience. Image credit: Bloomingdale’s
By Sarah Ramirez
NEW YORK – As the importance of customer experience becomes more apparent, a growing number of luxury brands are navigating changes in their emotional identities.
{"ct":"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","iv":"5124a6950ce8989f9bfeb6e9ef35ac4f","s":"81d2ea087b959691"}
Share your thoughts. Click here