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Nov. 14, 2024
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Apparel and accessories

Latest Longchamp launch brightens brand’s Le Pliage

July 18, 2023

In a quirky collaboration, the two parties are transforming the classic tote for modern consumers while keeping heritage intact. Image credit: Longchamp Teaming up with Italian art publication Toiletpaper Magazine, the brand is unveiling five surreal designs that are applied to a classic in a campaign that puts the Le Pliage handbag out front. Image courtesy of Longchamp

 

By Emily Iris Degn

A new partnership has French leather and accessories brand Longchamp playing with proportions.

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  1. Ferrari teams with Paramount Pictures ahead of ‘Gladiator II’ premiere
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  3. Viceroy Hotels debuts narrative-driven brand identity
  4. In Geneva, Christie’s records new high with Aga Khan emerald
  5. Art to comprise 11pc of UHNWI portfolios by 2026: Bank of America
  6. Capri Holdings, Tapestry abandon plan to merge
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Belmond to launch new luxury sleeper train in England, Wales
  9. Neiman Marcus honors Leonard A. Lauder in New York City
  10. Diageo launches new division for luxury brands, experiences
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