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Dec. 23, 2024
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Automotive

Land Rover produces milestone celebration, leveraging digital as a content tool

May 2, 2018

World Land Rover Day looks at its historic past. Image credit: Land Rover.

 

By Brielle Jaekel

British automaker Land Rover is gathering its fans around screens in a special effort that follows the evolution of not only its brand but also the content shift from television to the Internet.

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  1. Mood of global millionaires in the pandemic-era
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  5. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  6. What to look for when buying your first luxury watch
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  8. Luxury slowdown reached Richemont last quarter
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  10. 2024: The challenge for luxury amid global and regulatory changes
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