Multichannel
December 19, 2011
By Rachel Lamb
Jeweler Lagos is leveraging its newly-redone ecommerce site to build brand awareness and engage with affluent consumers and complementing these efforts with multichannel marketing efforts to promote its Spring 2012 collection.
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","iv":"a7fda3731f7c8856ca094cbbf4936c94","s":"4594aaa956c2f3c7"}
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