Mobile
October 27, 2014
La Mer's Crème de la Mer
By Jen King
Estée Lauder Cos.’ Crème de la Mer is ensuring its consumers #ArriveHydrated with a travel regimen, product guide and a social conversation on Instagram and Twitter.
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","iv":"7888ce71aa011fe745537a13ab086ae6","s":"5f1efce56a926598"}
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