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Research

L2 Think Tank: Michael Kors, IWC top Facebook IQ

June 13, 2012

 

Marketers including Michael Kors, IWC, Swarovski, Bulgari, Christian Dior, Oscar de la Renta and Tiffany & Co. rounded out the top 20 in the 2012 L2 Think Tank Facebook IQ study due to their innovation, invitation of two-way dialogue and cross-channel incorporation of social media.

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