Research
April 21, 2015
Watch brands are often reluctant to offer ecommerce
By Kay Sorin
Luxury watch and jewelry brands are significantly lagging behind other industries when it comes to the crucial factor of ecommerce, according to a new report by L2.
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","iv":"8ac63fa97d6d70847f2b92824eb8cdea","s":"0d1712f21bad69ce"}
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