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Events/Causes

Kenneth Cole uses art sponsorship to boost AIDS awareness

June 6, 2011

 

kenneth-cole-185Apparel and accessories designer Kenneth Cole is using his Awearness foundation to boost awareness of the fight against HIV/AIDS through an art exhibition sponsorship.

The art exhibition will promote social awareness for the fight against HIV/AIDS. The increase in designers associating themselves with charities and social causes is the result of a combination of a struggling economy with a new generation of discerning consumers.

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