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News briefs

Karl Lagerfeld, Britain, Gucci and Mercedes-Benz – News briefs

February 26, 2016

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Today in luxury marketing:

Karl Lagerfeld on the crisis in luxury
“It’s a mess.” Karl Lagerfeld’s verdict on the high-speed economy that has lately taken hold of the luxury industry is succinct. “It’s just powdering the something that people don’t want to see anyway, to make a statement. But the reality is you have to give people the time to make their choice, to order the clothes or handbags, and to produce them beautifully, so that editors can photograph them. This way is chaos,” per the Financial Times.

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