Marketing
June 22, 2021
Louis Vuitton experienced a 46 percent year-over-year brand value increase. Image credit: Louis Vuitton
By Katie Tamola
After a year of meaningful collaborations and transparent social efforts, luxury labels such as Louis Vuitton and Dior continue to grow their brand value.
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","iv":"231334b47ebdc55a87903e3fb2abd2b9","s":"8d9abe12a78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