- Jimmy Choo's "Stepping Out" video with Mr Porter
Jimmy Choo is pushing men’s footwear in its second social video collaboration with British men’s retailer Mr Porter that depicts the daily lives of London-based characters.
The label’s new short film called “Stepping Out” was shot at ground level so that viewers cannot see the faces of the characters, but only the clothing and shoes. Jimmy Choo seems to be pushing its men’s items in an entertaining way to reach consumers outside of the affluent female demographic it attracts with its shoes, apparel and accessories.
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","iv":"4a04e2aed4684e6273aafb22b801b121","s":"f725e158821c316c"}