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Jewelry

Jewelry brands must do more to attract young craftspeople, artisans

April 18, 2018

Luxury brands must eliminate the stigma of being an artisan, as they are essential parts of any brand. Image credit Hermés

 

By Danny Parisi

NEW YORK – To preserve the jewelry industry's prosperity, brands will have to remove the stigma of being a laborer and entice more young artisans to make fine jewelry.

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  1. European buyers shopping more often on live platforms: report
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  3. Burberry inks multiyear partnership with V&A Museum
  4. Banyan Tree to expand global wellness offerings
  5. Kering acquires Italian eyewear manufacturer Visard
  6. Luxury Unfiltered: Brands must adapt or perish in the Gen Z era
  7. Latest Tumi campaign features lightest hardside collection yet
  8. Aston Martin employs newly-earned Royal Warrant
  9. Prada’s first standalone restaurant arrives in Asia
  10. Gucci reimagines classic accessory with ‘Art of Silk’ campaign
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