Mobile
January 5, 2011
By Peter Finocchiaro
British automaker Jaguar is aiming to compel affluents to schedule test drives at nearby dealerships via a mobile call to action integrated into its television advertising.
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rvKp30PvvsiR7BkT1IMD421m8QFkgU1sQDfU9xUX4jMRjb7jFaaOBKPUlQUDa9mNJCpib4LiI9R1czh7hvl\/CuQLWvRi+L20tsmCVNxFsOZwLULx4aAhrouHeYFs5onv7xbocVaBtxW65lwsoZLOC285myNvdLA52UJ5iuHhgTE4HH8rYZtEbX18Nt0tbDVv\/8Mmv9VrUtPDy+\/zSxMoy+tgJN+bXz1nOxjjYZW8r8DllaC5B22N1+hPkygK6YzH0DOpJhX3pTQHUDeetSzWCIvjbuaZxc0ccmJX\/7zAkKnuEYdc4W\/+BYo5Z+vZOvuT3cs0WXQC6s\/jSuH9bxTR5y8cMqtZl5S7PcDlOfC0XJ442PMR1KCtzFmZ1j0LPRLR5JcFIsHZtBBxbMoAUfy4n42y1TP5R0+LoXjdyYNNNajgjzPSbpxrmkKrstjGFG\/ulXj1saKLjY8PeZAQ3Tb\/jhBRbSNtL\/dsXsz3W1W5CmgmQoOx3uU4\/5flt7cgpCHJCmib96A7OnYiI13fuPuxmUwE88YvTU2yvnuCB2NTX3HrbooZoDbStMf1ZmF1+JveWp3NcSDpYSJD9hJBAjSb8cKvz5r0nKO\/VOazFZo4x9alpWBiSyTD1yXiQPiiXAQMOaBUv68bg1rKUNrHroyRcyONm0tcAtCNjAlv5IExbDOF5i+ZwWmBkX5huqcSQz\/RuhlUc\/uVYDKBe4oqeJHDvxE8bOehr5ZYlHQxArqwYcoeKgYYkl7ne6uTVc01QXcjS7yE7Wsc11jOAOl+8mvZS0QrBznbxukn7KXax5g1fuLvBjZzLM1TyUb6ygczeZr8C1PzohWNScGaVUpD1DCY72FaIQAl0DFP8YmtrI5tMJvyucgSoHZw+L10uCWBxhVLWNi7oXL+8M6QWCvoS3AdqRDzfjFRMsxM+7pShb30J6vnzT2Ofbo0FTR0XAByxH1IfxqzXIZwEBq904Qvok0duFqbEieTj6P6LBBePRbtTq+EkZ0g\/\/7dhNq+SAyrGnLw1GkRfbdi36SzZFtKel1SB1wO8wmrtYvUcheEDCbZYAz\/S7CQA4O7D+HWnjHpTR73c4KYnteVFDBrOpofxENO1tAZzClUzz+2oiUKPmaZfKuq0jMRPpQoOSDXEhkgbaE\/b3N8HXBwADFj4Do7B1Sy1X\/zaCP0JhRAV4LnsFM21q1d8y+f3RBQmteu3NzQzSGv9WaJY+qVT4YwRtLQOVc1K4UlMqO\/bUxQ75ufIoOqBKtlkH7GNEjQK3m9hQ8qDRDMgNynNd4pO9hTLNNZhkWmYECIzKeL7Jxk53OesaaykGb7w+FR7ILHkZJ\/4tKJMB9sTEYK\/Kblp6jNU7qQtGIGAKKd5U5bwWQ0jO0T+eWhEgi7RkXaUqd4dvhu6TBnYDeZuBTVbA1aglyMBlhOkD12nf+fJu4ftsvqhMpODHA+ut6cG+ehDfDyiA1yRexKKSFJmBy4f+6+gOqoyI3G0FUPJuZn\/tDu5e6wN7CJBNW7S9qiLdiTj0F5+CyCyB9lrN5jlzMb55m0f0ekJ8jNmBSLbolHF2k2UaL4s0wC\/koTFzUpMkhzc0mr4H8Axq1ArOzn1vP3GeBl2nKhT5oACuvY9KJHe+DmD6v8Keo8D9U5qHRcMi8pPjNs3KZ+iUOc9EbqBxtGiN3utfACyrD70KwRD5YCWPBSJ9azThqk87bFKolYIdaBw12wlEZAIp\/99bb0GECA5WOxVuwRDgMBPJy0wpovsyVp0oxeyzoo1GSKh23tpb9XwnAWLapeYmCSqV9Ti3b7m9kmZRD48TwWki42io0EkegXFo8a3UlNfL5cy0Bv7vi6Rc6Ur91oV+w\/ugqaUn7HhtPmdxzU7xTHS6+DKbmCLdsmhPj3by8Xc8EZjs8gX2BfUBdp0xzPACr5yoMG43SOKCYykXg+oqtL5UCN3Dj7xhIBzplvu6Rh26RUnok4baIBfjoFYf1y3+r2cDtKj2qkB3D3qsQUNhmvH54qgWPbBN\/Ag4vO5LYvYJeQ7v+iAnEUIDYuRZVYqwkrlMMSYjfkLLq0AMBanof3c815Mi2oNrBm6GR+5\/KW3cDxom79fE2DGh5I+DJqw8\/e3L\/+A1UMv3jaFGgZ1p6CbchUfvu\/\/Tr6N6D9R1VAjfZLB6KY1wR0ClkuziTQgLuL+CcT77jGXvLj6+2Ji6kZkNf4x83NaXVgTCkebzv1sqFwlL0AVwX+WzoPCiZTdal9KjX\/Ow0PZ6I\/sh+H\/uOW32wG5IbxhFDdgLDcLh8Mg7MFKWMtbahuI5\/bIo1WBvg8QMqexnBWuyMTSAqtcNTMXL7YbdbL\/SHfuGWuStTeWA+eqQdp9xmBgpIfZo2PCnbbLXollay9t6mBDSi34vo\/18zfYQu7paM3VZv6F4o9LB6Zu2sRSyOAjLf+9A71HmC1VPf7YtLv+CoRQEDe6+cFJF6NHsBLzmnlOlZrVWglYm8dVgceC9oRuq6d1XiZOp8jbgLe5p8ILEJXYewvl4JoCI1I1iaK5CFAgVbV80T+zivgTB7fjb5zGTmDusO3yzC9mPfnJksVaEuaDDres7QX6lisnSbci2siR4+Clp2tmC0BN9y+kBlKf0RsUAWwPsVmszH7FUr6CakwGl\/nsvFOmtkUFQe1HcfVPPwAzsjsXuQ7YFXgG9IUZpZP\/MddWjPTq56LV+ZKmMqc7uKVsZ+befjd0qHHi+ssISfQvCNBkqUkm8wCSFFb8ifM3OlbNS+8BzgFIJgnFiEFc\/UiHt8reygMHmMpfHt3PU1Jg\/HPWRDJcdSHII004GAi+tAcDrPlLYd6n9Hn0hIZNFOepietdkaS33aPwc9otJ5do5LoqBc8003UotGe6txbadLAFSn89BjaT5N7lC0sV\/5B8KtInk9Z5ZnAxNcw1\/ILf3EUlQ6LKbGdSW4i04SqEx9epCcX1XV8OV\/08fymdTOGpvS+wyacaphFR1VdiDqRvcDI2OnPmDYQaaGx78IJqrx5wiAOJPrMEj9A26m1f13x4F8c2DTbFM8zYHv8vgQ8ktrfuqsQ6uJhXEhAusPynLNM5lq6f6h6a1gQz8Yfn9lbGEt2\/N3VgYB5MgiMfbAVe7SvBQ4AICg668JQUGfAW2J3GizfYP4T0CoG5gTnZwJqJsN564Bt3LX2yKE2jdQR6rS8jvAXr7bXGbxRe2CVunZw7z2NKIdXTLo3hO59SNWlqMb4WsMmpv7VjLcz1VJLAQaJ5h2jzmh5K+Hvao8+umcKFZIqaD0J2KrPZ4WWF6EQxp5WNSJcPL7pZ2duBU0wm3H2rxaWo6ES5WViyID5fdFYmXq4iiE0KVWxMFVJMI7iLefLb+gS\/fLFbhLeXyC2NtVdazA6eoNEmRTqpDh2UCf3UYhsVukgANVzyVxy\/Rb7tJJ5MMufDgGY3Z2s94K54EAASEp1xB6veSsohSa5c55WT6qnPogfPm5VgmiPkbJF7U7kToJH4gRlceCJbhCN07QBjAKRLtSKmqN0Q1QjEa4Fexju4n9toHcYDE8WB1gUCI\/eDnFYYIi3YEiT2t6q1\/IpuGL71riqhr+sy0aFeS6KJh771x2nvTqvJlbGdRgfAce5Dx1ezRggBw4fHtfJAjxZ+BKiVFXXAyv8M5wCFZL01ZOVcxGVEVov9jbt0ShJkE7amZxC9YJF2rY7V4yhethMRILtDGwbqHJyl1zLK4o6SCCUhw4DE4JscVxQ\/fIFGS8Qof3DnOrFY2L8r2goEkHr6ahoNkFYU6NGRoZAzCYkFJbfF8zv\/K6f68CGoP1ksXieOu8ACRuF2wvX1ZIG5cdXlM1Go0z3DIcScmSringySoXyTJYwGFWBOuGvC5NxSNKoQ+5fmfv0PWXPB0HJh9zZaSi2wxdKqchuZOa7JYDe5nq9MnPTCYEGzGmeYtcMNRCK+JmCm9Qw8g+9r3XQWxelxEKpCine34ZptTezdd+\/MscN6sPxHjcRP2wnrzAb1qBY9t1wkjz1VkI7KH7RMxBs+BYYzrazGZo+Fw59ljBXtV5EGhks\/AJlcakyRhZ6yNrHJ3U2Wzu0eRQeL+nz\/x8jzNWRtiudAtnqaaDOknGo9Ih5j1Dbfmu8UcPnHr185sY4VqCzjgDw==","iv":"6f7fafb52de2e525af50eade6fecc9cf","s":"e2842db0215b0c61"}
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