Luxury Daily
The authority in luxury news.
Dec. 26, 2024
  1. 'Clash de Cartier' campaign explores dichotomy of dressing
  2. Edutainment leads metaverse strategy at Max Mara
  3. How luxury is the millennial’s unlikely weapon to fight social inequality
  4. Luxury consumers trending toward goodness in purchases, values
  5. What to look for when buying your first luxury watch
  6. Tiffany & Co. acquires historic Titanic timepiece at auction
  7. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  8. Dior reinvigorates Miss Dior with latest floral romance
  9. Leading with pedigree, Range Rover promotes plug-in SUV
  10. Prada Group bucks slowdown with 18pc revenue boost
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Multichannel

Jaeger-LeCoultre pairs with W to celebrate inaugural Generation issue

September 18, 2012

 

By Rachel Lamb

Swiss watchmaker Jaeger-LeCoultre partnered with Condé Nast’s W magazine to introduce the Generation W issue featuring a young group of 55 new art, style and movie stars through an event and print marketing campaign.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. 'Clash de Cartier' campaign explores dichotomy of dressing
  2. Edutainment leads metaverse strategy at Max Mara
  3. How luxury is the millennial’s unlikely weapon to fight social inequality
  4. Luxury consumers trending toward goodness in purchases, values
  5. What to look for when buying your first luxury watch
  6. Tiffany & Co. acquires historic Titanic timepiece at auction
  7. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  8. Dior reinvigorates Miss Dior with latest floral romance
  9. Leading with pedigree, Range Rover promotes plug-in SUV
  10. Prada Group bucks slowdown with 18pc revenue boost
VIDEOS
More Videos

MORE IN Multichannel
Lexus, Universal Pictures partner to promote ‘Wicked’ film
Hearst introduces AI-backed advertising tool
First-ever global Zacapa campaign hits billboards, broadcasts this month
LVMH employees help rewrite resale rules with ‘Heristoria’ concept
What can luxury learn from Ferragamo’s latest fashion experiment?
Dior goes full throttle in Kim Jones-designed gaming debut



RECENT ARTICLES
Happy Holidays!
Estée Lauder Cos. establishes new fragrance innovation hub in Paris
Accor developing Sofitel Diamond Crown Hai Phong in Vietnam

The RealReal opens retail location in Houston
Wearables, AI at forefront of 2025’s digital trends: IMG
Off the Cuff: A Q&A with Aston Martin’s Marek Reichman