Swiss watchmaker Jaeger-LeCoultre is using a realistic approach in its new advertising campaign to connect with consumers on a more intimate level.
The “Open a Whole New World” campaign features a number of real-world individuals with careers in a wide variety of industries. By sharing these personal stories, Jaeger-LeCoultre is showing that its products are attainable and compatible with a many different lifestyles.
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","iv":"0ea161bd81caf8584f47dd0b3f884214","s":"4795f7f5ca2aa377"}