Mobile
December 10, 2010
By Peter Finocchiaro
Swiss watchmaker IWC Schaffhausen is engaging affluent iPad owners with the launch of an interactive version of its branded magazine.
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","iv":"f8ffac4585829a3c3f69ba3e21bff1b0","s":"fba0e12864f01170"}
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