Watches and jewelry
April 16, 2025
Premiered at the 2025 Goodwood Members’ Meeting, “The Most Brilliant Failure” tells the story of one of the brand's most misunderstood creations. Image credit: IWC Schaffhausen
By Amirah Keaton
Swiss watchmaker IWC Schaffhausen is telling the story of one of its most misunderstood creations.
{"ct":"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","iv":"9250ecc86905930818692575dfed56ca","s":"28d50fb215ddcf69"}
Share your thoughts. Click here