Marketing
March 8, 2019
Michael Kors is among the brands that have had success advertising on Instagram. Image credit: Michael Kors
By Sarah Ramirez
Social media network Instagram is expanding brands’ advertising toolkits with an upcoming option that will allow companies to promote posts by celebrities and influencers.
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","iv":"e19989cbf4b8c3f0d99e7ec96697824b","s":"9b3bcd38095ef949"}
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