Retail
May 10, 2022
Luxury must leverage new technology to stand out in the digital age, as opposed to keeping up. Image credit: Valtech
By Nora Howe
While physical retail stores are certainly not seeing their final days despite facing many obstacles over the past few years, luxury brands must seriously consider how digital technology will affect their business models.
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","iv":"efe45abeff186e6101448679e615197c","s":"e49c73672e9bc797"}
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