Retail
May 10, 2022
Luxury must leverage new technology to stand out in the digital age, as opposed to keeping up. Image credit: Valtech
By Nora Howe
While physical retail stores are certainly not seeing their final days despite facing many obstacles over the past few years, luxury brands must seriously consider how digital technology will affect their business models.
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","iv":"09afc961e6e0171bc08b354f0ab495de","s":"ac6442c9bf16836b"}
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