Internet
May 8, 2013
By Tricia Carr
Luxury marketers across all product categories are looking to prompt Mother’s Day gift purchases via email, but those that add innovation to the mix are more likely to secure the sale.
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","iv":"00ae4a3c98fe83c4bd9896e6ba3558f2","s":"70d834b2a45b29c2"}
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