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In-store

In-store experience should evoke digital presence: Saks exec

September 24, 2013

 

By Jen King

NEW YORK – A senior executive from Saks Fifth Avenue at the Luxury Interactive 2013 conference shared the retailer’s strategy to amplify consumer experiences in-store by physically replicating its digital presence.

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  1. IWC social snow globe stirs up winter memories
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  5. How can luxury brands tap into the back-to-school season?
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