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Apparel and accessories

Hugo Boss reportedly moving focus away from luxury

October 26, 2016

Image from Hugo Boss' "Rhythm & Moves" Image from Hugo Boss' "Rhythm & Moves"

 

By Staff reports

German fashion label Hugo Boss’ CEO told European business newspaper Handelsbladtt that he plans to get back to the brand’s premium roots following a challenging move upmarket into luxury.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Accor developing Sofitel Diamond Crown Hai Phong in Vietnam
  3. Wearables, AI at forefront of 2025’s digital trends: IMG
  4. Off the Cuff: A Q&A with Aston Martin's Marek Reichman
  5. The RealReal opens retail location in Houston
  6. Happy Holidays!
  7. BMW sets record with funds raised for education at playoff event
  8. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  9. Dior reinvigorates Miss Dior with latest floral romance
  10. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
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RECENT ARTICLES
Happy Holidays!
Estée Lauder Cos. establishes new fragrance innovation hub in Paris
Accor developing Sofitel Diamond Crown Hai Phong in Vietnam

The RealReal opens retail location in Houston
Wearables, AI at forefront of 2025’s digital trends: IMG
Off the Cuff: A Q&A with Aston Martin’s Marek Reichman