Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Mobile

Hugo Boss builds community, drives foot traffic with international foursquare contest

November 30, 2011

 

Menswear designer Hugo Boss is driving in-store traffic and increasing its social media fan base with a mobile check-in-based contest through which fans can win a New York shopping experience.

To read the entire article, please subscribe or