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Hublot ups star status with Kobe Bryant ambassadorship

March 25, 2013

 

By Erin Shea

Swiss watchmaker Hublot is boosting its celebrity status by appointing professional basketball player Kobe Bryant as its new brand ambassador.

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
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  3. The Ritz Carlton, Missoni launch beach club in Bali
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  5. Ginori 1735 enlists Jake Gyllenhaal for part two of global campaign
  6. Digital dilemma: Why copying mass market strategies is killing luxury brands’ exclusivity
  7. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  8. Meta drops price on paid subscription tier in EU
  9. ‘Copy Nothing’ campaign defines next era at Jaguar
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