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Fragrance and personal care

How will changes to the animal testing policy in China influence its beauty landscape?

August 5, 2020

Many cruelty-free beauty brands have found it difficult to enter the Chinese market due to conflicts between mandatory animal testing and their brand ideals. Image credit: Aesop Many cruelty-free beauty brands have found it difficult to enter the Chinese market due to conflicts between mandatory animal testing and their brand ideals. Image credit: Aesop

 

By Alexander Wei

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