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Dec. 23, 2024
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Marketing

How Western brands can find the app in China that reaches their perfect audience

July 13, 2020

With a growing number of Chinese apps emerging daily, it has become increasingly difficult to figure out which app will work best for your brand. Image credit: Gucci With a growing number of Chinese apps emerging daily, it has become increasingly difficult to figure out which app will work best for your brand. Image credit: Gucci

 

By a Luxury Daily columnist

By Adina-Laura Achim

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  1. Mood of global millionaires in the pandemic-era
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  5. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  6. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  7. What to look for when buying your first luxury watch
  8. Harry Winston emphasizes duality with new watch collection
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  10. All-new 2024 Lexus GX SUV stars in annual holiday campaign
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