Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Apparel and accessories

How to fix shoppers’ fashion fatigue

November 6, 2019

Athleisure and yogawear retailer Lululemon has mastered the art of experiential retail: its store staff are styled as educators, not sales associates. The shop floor is also sprinkled with uplifting imagery, inspiring messaging and eye-catching merchandising. Image credit: Lululemon Athleisure and yogawear retailer Lululemon has mastered the art of experiential retail: its store staff are styled as educators, not sales associates. The shop floor is also sprinkled with uplifting imagery, inspiring messaging and eye-catching merchandising. Image credit: Lululemon

 

By Pamela N. Danziger

To read the entire article, please subscribe or