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Mobile

How to build a better Android shopping app

January 9, 2014

 

By Staff reports

H&M's Android app
While  iOS users are typically the most engaged mobile shoppers, building a better Android shopping application will be crucial for retailers going forward as the number of users on the platform continues to explode.

Retailers can take a cue from eBay, whose app engages consumers more on Android than on iOS, and consider each device's menu and navigation setup to create a better experience for Android users. Retailers need to spend time learning about typical Android users to cater the shopping experience to the different devices and audience.

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  1. Dior takes long route to Instagram after a month of posts
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  5. Leading with pedigree, Range Rover promotes plug-in SUV
  6. Marvel heroes star in Swarovski’s spring/summer 2024
  7. Fairmont exec: 48pc of high-end consumers travel four times per year
  8. Waterford Crystal adds new design to New Year's Eve ball
  9. Tiffany & Co. acquires historic Titanic timepiece at auction
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